Phlay interactive ads are engaging. If you give users something to do, instead of merely having them sit back and wait for a clip to be over, they’ll be more likely to interact with an ad and take in its content.
Phlay interactive videos can be ridiculously cool and something users are likely to remember – and even share with their friends.
The tracking possibilities should make this format particularly attractive for mobile advertisers. With Phlay interactive videos, they can monitor exactly what digital audiences are doing with these ads and use this data to steer marketing strategies. Where are viewers clicking? Which elements do they find most compelling?
Phlay Interactive videos come out from human performances. No two phlays will ever be the same.
Our interactive video features
Outstream experiences inserted in the heart of editorial content. With our proproetary video format PBVF (performance based video format) you can turn linear content into user-controlled, response-provoking and behavior changing experiences.